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Supportive Fundamentals
Increased stake in Celsius to 11%, consolidating its position in the growing energy drink market.
Achieved significant sustainability milestones ahead of schedule, including 89% renewable energy usage in operations.
Declared a quarterly dividend of $1.4225, marking a 5% increase from the previous year.
Strong performance in PepsiCo Beverages North America (PBNA) segment suggesting resilient brand positioning despite market challenges.
Points of Caution
Continued volume struggles, particularly in the Frito-Lay division, indicating challenges in maintaining growth.
Legal troubles regarding price discrimination could lead to negative financial repercussions.
Analysts have expressed concerns over stagnating North American sales and increased competition in the beverage market.
Recent downgrade by Morgan Stanley raises alarms on future growth expectations.
Impacting Factors
Stronger than expected Q2 earnings driven by pricing power despite soft volume growth.
Upcoming earnings report could clarify revenue outlook, particularly in struggling segments.
Analyst upgrades and modifications influence investor sentiment and perceived stock value.
Technical Trend
Technical Rating : Strong Buy
Stop Loss : 5%
Profit Potential : 8-10%
Target Price : $159-$162
Strategy Spotlight - (HA Scalping)
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